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Navigating the inner workings of the internet is a time-intensive task that requires careful forethought, precision, and a generous helping of knowledge. Knowledge of one's target market is an importance facet for any business, regardless of their online presence. One barometer for measuring familiarity with a target market is to determine how they begin and maintain their pay per click campaigns. Although there are a number of reputable companies out there, only one has garnered the #1 spot for their Google PPC Advertising, and their name is eMarketing Concepts. Most recently the Los Angeles-based company achieved a new benchmark, receiving the #1 spot for their efforts in Google PPC Marketing from independent authority Best PPC Agencies.

Building a successful, profitable brand is an endeavor that takes time, patience, and sometimes a bit of luck. Developing a following is a humbling experience, and establishing your company on the map of the internet is a journey that takes considerable amounts of talent, intellect, and drive. The unfortunate truth is that many small to medium sized businesses simply do not have the time or the resources do dedicate to making progress with campaigns that will eventually yield promising results. On the plus side, there is one internet marketing company which specializes in helping companies realize their full potential online – and they recently made noise with another accolade from independent evaluator TopSEOs. The acclaimed search vendor assessor granted the #2 ranking to eMarketing Concepts for their efforts in Search Engine Optimization (SEO) and Pay Per Click Management (PPC), a metric they label as integrated search.

The internet is a specimen unlike any other – constantly evolving, adapting, and growing before our very eyes. As the World Wide Web expands and advances, business owners are hard at work looking to make the most of their digital footprint. From an optimized website to carefully selected keywords, to the branding inherent in expertly crafted social media posts: search engine optimization is an industry that is as malleable as it is time intensive.

A company's website is a very important part of their online presence and ultimately their marketing strategy. The homepage is akin to a storefront or reception area – providing customers with an inviting space, an attractive image, and alluring products & services to consider. Those that have already built a website know that designing an SEO-friendly website that is beautiful, informative, and easy to navigate is no easy challenge. Moreover, the vast majority of business owners simply do not have the time, patience or expertise to design a truly outstanding website. This is precisely where eMarketing Concepts comes in. The Los Angeles-based internet marketing firm specializes in effective search engine optimization practices, and their web department has helped countless clients create attractive, engaging websites that show off their businesses in the best way possible. Most recently they have begun offering free homepage mockups to customers, as a way of enticing their business. Interested buyers are shown a hint of the potential finished product, a strategy intended to build trust between eMarketing Concepts and their clients.

The world of internet marketing is an ever-changing, constantly evolving entity that continues to pay dividends to companies that effectively use it. Now in 2016, companies are understanding more and more the many benefits of a strong social media presence. From large corporations to small, niche product brands based online – every piece of the social media pie is up for grabs, and the companies that take full advantage of the available social media arsenal are the beneficiaries. One internet marketing company has been making life easier for businesses across the country, and they recently were awarded for their efforts. TopSEOs recognized the time-tested strategies of eMarketing Concepts by awarding them with multiple accolades for their social media prowess. Four number one rankings were earned by eMarketing Concepts, including top billing for Advertising in Pinterest, Facebook, Instagram, and Twitter.

In a follow-up to their hotly anticipated July 2015 luncheon at Google Headquarters, veritable internet marketing juggernaut eMarketing Concepts has finalized plans for a digital luncheon with Google in February 2016. On Wednesday, February 10th, the global search engine king Google will work hand-in-hand with Los Angeles-based eMarketing Concepts to host an afternoon luncheon. Businesses across the country are encouraged to join the conversation and be privy to the wealth of information that is sure to be shared at this trailblazing event. Interested companies and business owners can sign up for the afternoon luncheon here.

The world of internet marketing is an ever shifting one, with search engine behemoth Google regularly updating their algorithms and ranking criteria. Consumers are hungry for fresh, original content, everything from well-written blogs to creative social media posts to eye-catching images. Companies that can harness the power of multiple social media platforms can greatly benefit from exposure. One internet marketing company recently expanded their offerings, giving their clients a chance to utilize a multi-pronged approach to social media prowess with the addition of YouTube, Instagram, and LinkedIn. Los Angeles-based eMarketing Concepts recently added this trio of social media platforms to their social media strategy, giving businesses the opportunity to take advantage of video-watchers, picture aficionados, and the entirety of the LinkedIn audience.

The ubiquitous nature of the internet today means that all types of companies can benefit from a well put-together website. Even companies which have traditionally used word of mouth to garner new business are recognizing the significance of an attractive website and a pronounced web presence. In the past 10 years law firms have begun to establish themselves online and dedicate more time to capitalizing on internet marketing.