Latest industry research report on Embedded multimedia card (eMMC) is an embedded non volatile memory used in various electronic devices capable of offering ultra fast speed, which is the need of hour. It does simplify system design, integration and development; therefore, enhancing the performance of device in which it is embedded. An embedded multimedia card typically comprises of flash memory component, multimedia card interface, flash memory controller and high-speed MMC driver. eMMC is used in multiple devices such as cell phones, GPS, computers, eReaders, digital cameras, portable devices, tablets and others. The global flash memory cards market which is parent market of eMMC market; is expected to grow at a CAGR of 1.74% for the period of 2013- 2018.