ReleaseWire Connect

Leading SEO company, Ranking Solutions, has recently commented on Google suing companies which are affiliating themselves with Google when they contact companies for SEO services via robocallers.

A study of 600 consumers found that 46% of them had made a purchase on a smartphone device in the period preceding the survey. This confirms government statistics too which found that 74% of adults in the United Kingdom had made a purchase online, although they also included desktop access to making a purchase too. This rampant increase in mobile spending is largely attributed to increasingly tech-savvy consumers and the prolific rise of the internet. It also presents a once in a lifetime opportunity for businesses to capitalise on the inception of this new industry before things become even more competitive.

Mobile advertising has now become a $31.1billion global industry. This is an increase of 65% from most recent figures otherwise and the trends only seem to predict that this pattern is on the increase. According to a new report by the Internet Advertising Bureau, statistics found that spending on mobile display ads also increased by a sizeable 88% between the years 2013 and 2014.

Leading UK online marketing company, Ranking Solutions, have recently commented on the report from Socialbakers, which reveals just how brands are engaging with customers on social media, with Facebook seeing a higher level of engagement compared to Twitter.

A posting for a role as SEO (Search Engine Optimization) expert at Google was placed on its job board earlier this week. The post has caused a furore in the digital marketing industry as people wonder why the creator of the ubiquitous search engine requires help with its ranking on its own search engine. This is not necessarily the case – but highlights Google as showing interest in n increasingly competitive world of website optimisation. It confirms something which most businesses have already known: quality SEO is crucial to business success, something which cannot be ignored – with the specialists able to offer the most important information, key to keeping relevant.

According to the recent Forrester/Trapad report into digital marketing, it was found that of those interviewed who use the internet, 70% used three or more devices. In turn, it is not just using the internet which is a major activity in many lives, but it is also an activity undertaken across screens. For example, many people have a Smartphone, a computer and a tablet they all use regularly to access the internet.

A recent study published in the Journal of Promotion Management reveals that 82% of the world's most admired companies had a Twitter account whilst 72% were on YouTube. The investigators involved remarked that the result indicated that global brands are potentially using social media to maintain their status and attract important business attention, as well as connecting with customers.

UK based online marketing company, Ranking Solutions, have recently commented on the new Elevate app set to be released by LinkedIn, which allows for curated content be shared to companies across an employer's network.

UK Search Engine Optimisation (SEO) Company, Ranking Solutions, have recently commented on BBC's new site, which has been designed with responsiveness as the main aim.