The automotive industry is undergoing a rapid transformation with disruptive technologies being introduced, such as autonomous vehicles, connected cars, and electric vehicles. The introduction of autonomous vehicles will transform the interiors of the automobile, as the role of infotainment systems will become primary ensuring safety, security, and comfort of the passenger. As and when autonomous cars start entering the market the driver will become the passenger opening up a wide array of opportunities for the automotive seating segment besides infotainment systems. Electric vehicles are also expected to drive the market for automotive interiors. As the share of electric vehicles in the automotive market is expected to proliferate over the years, the automakers will have to focus on interiors for product differentiation to attract customers as the performance of electric vehicles manufactured by different OEMs are expected to be at similar level.