
A new market research report, titled "Predictive Analytics" has been included to our repository. Massive data dependence and improved technological implementations are expected to drive the predictive analytics market over the forecast period. The importance for data and its analysis for estimating future scenario may offer sustainable competitive edge to end-users. The key drivers for the predictive analytics market growth are enhanced product usability, adoption of new technologies, massive data deluge, and newer levers of differentiator. In addition, database management, forecasting, data warehouses, data mining, CRM analytics, smart, logistics, decision-making process, data visualization in dashboards, and increasing demand of business having analytic capabilities are expected to drive predictive analytics market growth over the forecast period. However, time-consuming process of analysis and lack of awareness coupled with lack of qualified professionals may restrain market growth. The adoption of cloud technology and the application of predictive analytics in small and medium-sized businesses may offer significant growth opportunity for the market.