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How retail brands can bring the latest foodservice trends into the home" provides transferrable success stories about how to engage consumers by tapping into leading desires that are driving consumption in foodservice outlets, such as the need for indulgence, new experiences, personalization, and health. Rapid growth in the foodservice industry shows that it is a hotbed for product innovation, and provides a proving ground where retail brands can identify the big success stories of the next five years. This report identifies the ten key foodservice trends retail brands should pay attention to if they want to identify the next big food and drink breakthroughs, including how craft is evolving, how health is becoming fashionable, and how consumers equate messy food with tasty food.

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