ReleaseWire Connect

Maybelline New York, a leading cosmetics brand has launched Whitestay UV – a compact that has an anti-tanning effect.

Festive Season, Kaya Skin Clinic & Sananda are joining hands to create a never-before opportunity for Kolkata Women where women can participate on the ‘Twalk of the town’ contest.

India’s largest chain of skin care clinics, Kaya Skin Clinic, today announced a first-of-its-kind association by signing on India’s top menswear fashion designer, Arjun Khanna, as brand ambassador for Kaya’s services and products specially designed for Indian men. Endorsing the fact that Indian men now pay more attention to grooming and skin care are findings from a fresh-off-the-block research study conducted by IRS among women in Mumbai and New Delhi. The important findings include:

Marico Innovation Foundation announces its 3rd edition of the Innovation for India Awards to be held on 12th March 2010 in Mumbai. A significant initiative by Marico - the “Marico Innovation Foundation” was founded in 2003, with an objective to fuel Innovation in India. Under the leadership of stalwarts like Dr. Ramesh Mashelkar, the Foundation focuses on providing the country with a belief that Innovation is a crucial way to leapfrog into the center stage of global business leadership.

VivelWow.com, ITC’s website dedicated to women is giving its members a chance to meet Hrithik Roshan. Its members can also win other prizes by taking part in fun activities such as discussing movies, beauty and fashion.

Maybelline New York, a leading cosmetics brand has launched an interesting online widget to promote its new compact, Whitestay UV. Reaffirming the emerging importance of social media, Maybelline has developed this widget that helps it build a stronger connect with its consumers. The widget takes forward the concept of instant glow, by instantly brightening images for consumers.