ReleaseWire Connect

After the success of the 2009 viral campaign, "Blame It On The SUG-AAH!", WAT-AAH! is re-launching the campaign for the duration of the summer. The viral campaign will be spread across all digital platforms and the brand's social media networks and will also include a photo contest where kids/teens can submit a photo stating how they "Blame It On The SUG-AAH!" with the chance to win cash prizes.

May 3rd, 2012 will mark the first year anniversary of Beyonce's and The National Association of Broadcasters Education Foundation's (NABEF) "Let's Move! Flash Workout." Students from over 600 schools across the country will unite to commemorate last year's event, where children across the globe were moving and dancing to Beyonce's "Move Your Body" workout routine in support of First Lady Michelle Obama's Let's Move! initiative to combat childhood obesity.

WAT-AAH!, functional water for kids, forms a partnership with multi-faceted entertainer Nick Cannon’s Celebrity High Magazine to promote teen literacy and education among American high school teens.

After the success of the first ever kid talent contest, WAT-AAH! announces the much anticipated second season of Show Me WAT-YOU-GOT! This competition encourages kids ages 5 to 17 to flaunt their natural abilities in sports, music, dance, and all creative talents in between, competing for a chance to be the next “WAT-AAH! SUP-AAH! Star”.

On March 4-6, 2011, WAT-AAH!, The First Functional Brand Of Water For Kids, Joins MSC to Help Sponsor Their 3rd Annual Kick-Off Soccer Tournament in NYC