Joseph M. Baliva
Founder, CEO
Go Fish’s founder is a trial-by-fire, 4th generation entrepreneur, characterized as a social impact entrepreneur with 21 years of business experience, 10 of those years as a successful startup founder and president.
At the beginning of 2003 he broke his back in three places, and afterward he put himself through college, and started his first company in 2006. He bootstrapped it himself through the Great Recession, to ultimately closing repeat $250k individual orders using only a website, a laptop, and a cell phone. He has helped several Fortune 500 clients, and his technology from his first company also currently helps over 165,000 welfare recipients right here in the SF Bay Area.
In 2013, when he first started Go Fish Marketplace he came down with a difficult illness that had a 90% mortality rate...and through his own research over a period of three years he found the cure, treated himself, and now uses all of that knowledge to help many others (on the side) overcome their health ailments via one on one advice and via his health blog.
Through it all, he "embraced" his hardship, knowing that with every hardship, every battle, he was learning extremely valuable pieces of wisdom, knowledge, and skills that he knew was making him stronger and stronger as he pressed forward, with the goal to ultimately use all of that knowledge gained from every successful battle to create a system that hands all of that knowledge to as many people as possible.
The numerous battle victories - despite the odds against him, his way of life, and his approach to business are now all one-and-the-same. His focus now has been Go Fish Marketplace, working to disrupt the direct sales industry to help low income people achieve financial freedom.