As its name implies, E FUN is a designer and marketer of fun, lifestyle e-products that are easily accessible. While appreciated by techies, E FUN products are primarily designed for consumers who desire the latest technological products, but are more concerned with what they do, not how they do it. E FUN’s ongoing product innovation focuses on making electronics and computing more fun! Initial products offerings from E FUN include the APEN digital pen and Nextbook Android tablets. E FUN is headquartered in West Covina, California.