La Jolla Fashion Film Festival is the First International Fashion Film Festival Founded in North America. Home of International Fashion Film Awards An industry event Mission: Empower, Support, & Recognize The Individual Creative Professionals Who Make Up The Fashion Film Community Worldwide LJFFF 2013 will, once again, be the world’s largest gathering of fashion film professionals. LJFFF 2012 was by all accounts a spectacular success. With over hundreds of fashion filmmakers from around the world in attendance, the packed theater of 500 attendees was enthralled by the top 1% of fashion films produced worldwide. From our neighbors in Hollywood to the fashion capitals of the world, we came together once again to network, attend seminars & panels, screen films, go to press receptions, participate in After Parties, and win awards. The films that made it into the final program represented some of the most brilliant and creative directors in filmmaking today. Curated from the dynamic and the exploding world of fashion film, are a glimpse of what’s trending in the minds of the world’s top fashion houses, designers, and stylists interpreted through the lens of their filmmaking counterparts. For LJFFF 2012 we introduced the Red Camera Award. We are honored that Red Camera chose the LJFFF to be one of its premiere engagement points with film directors worldwide. New York based director Indrani Pal-Chaudhuri won the prestigious RED Camera Award of a new RED Epic. This year, in support of our mission to empower creative professionals worldwide, we are introducing the International Fashion Film Awards (IFFA) at La Jolla Fashion Film Festival. Through it’s Official Selection, Nomination, and ultimately Award Winning process, creative professionals worldwide will be exposing their work and abilities to an all-star International Jury of experts, and global audience. A time tested way to ignite careers and expand opportunities.