The purpose is to cover the payday loan industry. Our coverage will be from a consumers point of view. With in’s and out’s of the cash advance industry works for and against consumers. These “Quick Cash” loans come in real handy when you are short on cash. I have used the different types of loans, the brick and mortar payday loans from business and over the internet/phone/fax type of payday loans. I know the interest rates are a little healthy, but the ease and convenience of getting the cash quick over rides the rates