No matter what season of year it is, it's always time for a mother to nurse when her child is in need. It is often the case, though, that mothers find it challenging to nurse in public. Yet regardless of what their hesitation may be, the fresh young company Aidee Baby has heard their call and responded with an amazing line of comfortable, convenient, and stylish apparel. In a short time, the baby wearing jackets available from the fledgling business have made great strides towards becoming a leading example of what wearable nursing covers should look like. They are exemplary in that they don't sacrifice function for style (or vice versa) and all the while remain affordable.