Badass Helmet Store Launched in Answer to Sorely Limited Selection of Biker Gear
A recent study conducted by the National Highway Traffic Safety administration reveals helmets increase the likelihood of surviving a motorcycle crash by an average of 41 percent. Because of this statistic, an estimated 63 percent of bikers choose to wear helmets even in states where doing so is not required by law. The problem lies not in increasing awareness of the importance of donning a helmet, but in providing bikers and their passengers a selection of affordable helmets offering comfort and style while also adhering to safety guidelines set forth by the Department of Transportation.