Black Label Sauces Launches Campaign to Bring New Level of Flavor to Barbecue World
According to statistics from the Hearth, Patio and Barbecue Association, 86 percent of American households own a grill or smoker; furthermore, 99 percent of those who own outdoor cooking equipment use it on a regular basis, making barbecue the most popular form of food in the United States. While some argue the type or cut of meat being cooked, the temperature at which it is grilled or the amount of time it spends in the smoker has the largest influence on taste, most agree the sauce is truly what makes all the difference. In an effort to revolutionize the world of barbecue, Black Label Sauces has launched a campaign to bring an entirely new level of flavor to barbecue aficionados throughout the country.