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Alzheimer's disease (AD) is a type of neurological disorder that mainly affects thinking, memory, language, and behavior. This disease mainly occurs in people who are above 65 age and older and it has mild symptoms but results in severe brain damage in which individuals lose the ability to speak properly and respond to the environment.

Heat and cold therapy helps in relaxing muscles, enhancing blood circulation, and mitigating swelling. This non-invasive and non-addictive pain relief therapy is productive, cheap, and offers quick relief from pain. Swelling and inflammation is caused due to various types of injuries. Applying ice can reduce blood flow to the injured part, which helps to reduce swelling and inflammation. On the other hand, heat therapy promotes blood flow and enhances the supply of nutrients and oxygen. This in turn in relaxation of ligaments and muscles. Electric or microwave heating pads and hot water bath or gel packs are used in heat therapy. Ice or cold gel packs are used in cold therapy. Heat and cold therapy helps in the treatment of strains, sprains, and bruises.

According to the American Journal of Nephrology, 2015, Australia has the highest numbers of annual renal biopsy rates (215 persons/million person/year) followed by Finland (176 persons/million person/year) and U.S. (175 persons/million person/year). The increased numbers of biopsy procedures likely to fuel the growth of the tissue diagnostic market, in the near future.

High prevalence of cardiovascular diseases is expected to boost growth of the global cardiac implant market over the forecast period. For instance, according to the American College of Cardiology, as of 2017, cardiovascular diseases accounted for around 800,000 deaths in the U.S, and they remain the leading cause of death in the country. Moreover, according to the World Health Organization, in 2015, around 17.7 million deaths were caused by cardiovascular diseases, out of which around 7.4 million deaths were caused due to coronary heart disease, and 6.7 million deaths due to stroke.

High incidence of mental illnesses and neurological disorders is expected to boost growth of the global antipsychotic drugs market. For instance, according to the National Alliance of Mental Illness 2015, 1 in 5 adults suffer from mental illness, which accounts for 18.5% of the total population suffering from the mental issues. Increasing prevalence of schizophrenia is also expected to contribute to growth of the market. For instance, according to the World Health Organization (WHO), over 21 million people worldwide were affected with schizophrenia in 2016. The WHO also states that one in two people suffering from schizophrenia do not receive appropriate care for the condition. Furthermore, according to the National Alliance of Medical Illness in 2017, around 1.1% adults in the U.S. live with schizophrenia, while 2.6% of the population in the country suffer from bipolar disorder. On an average, 1 in 5 adults, which adds to around 43.8 million people or 18.5% of the total population in the U.S., experience some or the other kind of mental illness in a particular year.

Cancer profiling is an advanced technique used to identify tumors more accurately, by determining genomic alteration, which supports to select appropriate therapy for the treatment of cancer. Moreover, this technique decreases the trial and error during the process in the diagnosis of cancer at various stages and provide more precise and accurate information about clinical outcomes of cancer. Laboratory test (blood and urine), biopsy, imaging test (X-ray, MRI, PET/CT, and ultrasound), nuclear medicine scan, and lumbar puncture, are some of the tests used to diagnose cancer which is unable to identify the exact cause of cancer in early stages.

Mycoplasma pneumonia (MP), is a bacteria that causes a respiratory infection and can causes infection easily once it comes in contact with respiratory fluids causing mycoplasma pneumonia. Mycoplasma pneumonia bacteria are contagious, and can easily get transmitted through the air. In recent times, mycoplasma diagnostics is been observed as a rapidly progressing and rising area in the in-vitro diagnostic industry. For the earlier stage diagnosis of MP, the specialist uses a stethoscope to notice the undesirable sounds in a person's chest. For further diagnosis, the medical practitioner performs chest X-rays, CT scan or blood tests for the detection of infection.

Cervical pillows help to maintain the natural position of the head and neck during sleep. Cervical pillows are made from different materials such as memory foam, fiber, and water. These pillows can be used in various sleeping postures such as supine lying or side sleeping. Cervical pillows aid in reducing neck muscle and joint strains and sprains, whiplash injuries, arthritis, cervical spondylitis, snoring, tempomandibular disorders, neck stiffness, tension headaches, and cervical hypolordosis.

Increasing adoption of non-surgical procedures for facial rejuvenation and correction is expected to boost growth of the facial injectables market. For instance, according to the International Society of Aesthetic Plastic Surgery (ISAPS), 2017, surgical and non-surgical cosmetic procedures exhibited an overall increase of 9% from 2016-2017. ISAPS also stated that nonsurgical procedures including injectable accounted for around 8,548,597 in 2016, globally. According to the British Association of Aesthetic Plastic Surgeons, 2013, anti-ageing facelifts and brow lifts cosmetic operations exhibited a 17% rise as compared to the year 2012 globally, thus indicating rise in adoption of facial injectable.

Burn is a type of injury to skin or other tissues cause by extreme heat, cold, electricity, chemicals, radiation, or friction. In most cases, burns are caused due to hot liquid, solid or fire. The rates of burn injuries is similar in both males and females though the underlying causes are different.