As part of their commitment to the communities of southern Oregon and northern California, Eagle Point Dental chooses one resident within that area to gift with a complete dental makeover. Entrants can nominate themselves or be nominated by a caring third party. The only requirements are that the winner currently has a "train-wreck" smile that can be rehabilitated with full Facelift Dentures and that they are willing to show their new smile off in a TV ad for Eagle Point Dental.