Mobile giving (www.givecentral.org/mobile-giving) today is inseparable from fundraising. With the advent of technology, it has become imperative for every non-profit organization to put its donors at the center of its attention. These days people check their mails on their smartphones rather than their desktops. Data suggests that over 61.6 % of U.S. internet users frequently check their mails over smartphones over any other device. Designers have to keep this in mind while designing their emails. They have to keep their mobile readers in their mind all the time as that is the space that most of their emails are going to be read now. Though making sure at the same time that it doesn't look bad on desktop.