Posted on Tuesday, May 13, 2014 at 12:30 am CDT
A camera and a cause, that’s all they had, and ironically exactly what was needed to figure out that the simplest way to get people donating already existed, but was never used: Youtube’s monetization system pays any user, with original content, per engagement with advertising displayed in his video. So why not ask the whole internet population - all 3 billion of them - to simply click on that banner in the video?
Source: Global-Ties.org