In 2018, the Universal Declaration of Human Rights turned 70. But, as noted by Salil Shetty, Secretary General of Amnesty International, no one in the world can count on unconditional respect for their rights. Even if we leave aside the most monstrous events of recent years—armed conflicts, ethnic cleansing, repression, and restriction of freedoms—human rights have faced dozens of diverse challenges, even in relatively prosperous societies. We are in a time of growing phobias and reactionary changes after the liberal transformations of previous decades, the struggle for equality and tolerance, and open and bold statements about mass crimes against the person (#MeToo), etc. It seems that these calls concern only two parties: the person and the state as a guarantor of his rights and freedoms. Business is obliged to simply follow the laws. But is corporate ethics right to leave it at that?