There's a great demand for eco-friendly products of all kinds, especially when it comes to things that are used on a daily basis. This definitely puts ice coolers on the list but the options on the market have been non-existent. Idea3Di changed all of that with the very popular first version of the Geizeer released in 2016, shaking up the market for the better. Now the company has announced they have had their expert team make improvements, putting all of their research and development team skills to work ending up with a new and improved Geizeer. Now the company has announced a Kickstarter campaign to bring the new Italian-crafted, Eco-Friendly Ice Cooler and Perfume Diffuser to market, raising the bar even higher. The enthusiasm surrounding the potential new release is high and rising.