Perception Problem – 74% of U.S. and Canadian Consumers Don’t See Benefit of Exchanging Personal Information, LoyaltyOne Research Shows
Seventy-four percent of American and Canadian consumers said they don’t feel they’re receiving a benefit from sharing personal information with marketers, according to the latest survey research from LoyaltyOne.
India Acquisition Marks Latest Global Expansion for Canada’s LoyaltyOne
Toronto-based LoyaltyOne, an Alliance Data business and owner of one of Canada’s most admired brands - the AIR MILES Reward Program, has acquired a 26 percent stake in India-based Direxions Marketing Solutions Pvt. Ltd. Direxions is behind some of India’s largest loyalty programs in the airline, hospitality and retail sectors and counts among its clients leading companies such as ICICI Bank, Levis, Colgate, Tata Photon, LG and Dominos, among others.
LoyaltyOne and COLLOQUY Customer Loyalty Experts to Chair 8th Annual Loyalty World Conference November 15-18 in London
LoyaltyOne President Bryan Pearson and COLLOQUY Managing Partner Kelly Hlavinka will chair all three days of the 8th Annual Loyalty World conference, Europe’s definitive conference on customer loyalty, on November 15-18 in London at the Royal Garden Hotel.
LoyaltyOne Financial Services Expert to Chair Loyalty Track at 22nd Annual Card Forum & Expo, May 16-18, 2010 in Orlando
Financial services and loyalty expert Andrew Mitchell, Vice President of LoyaltyOne US, will serve as chairman of the Customer Loyalty track at the 22nd Annual Card Forum and Expo May 16 – 18, 2010 at the Hyatt Regency Grand Cypress in Orlando, Florida.