Daniel Bakos, the CEO and founder of the start-up technology company "Mack-Magnetic", has launched a crowdfunding campaign on Indiegogo. This campaign has a funding goal of $20,000, which is being raised in order to bring the company's new product "Mack" to market. The Mack is a 3.5 mm magnetic jack connector that is the smallest of its type. The team wanted to create a high-quality jack connector that would be convenient to always have on hand, in order to make earphone use more convenient. While creating Mack, they focused on a quality design and small size, "The Mack employs a uniform, clear and modern design. The elegant (brushed) aluminum surface with the engraved logo immediately captures everyone's attention, without being ostentatious. The primary design goals are the most ergonomic style and the smallest possible size."