
Non-winter holiday shopping in the United States starts early and Labor Day marks the unofficial start of getting the holiday stock ready for sale. Labor Day is the date many retailers mark on their calendars as they get ready to start selling items for Halloween, Christmas and Thanksgiving. Some of the shoppers don't like the idea of 'holiday creep' due to which holiday items are available months earlier in the stores for the shoppers to buy. However, as per the data of the National Retail Federation, about 40 percent of the consumers surveyed said that they do their Christmas holiday shopping before Halloween and this number has remained steady for more than a decade. Keeping this figure in mind, most of the retailers in the United States prepare for this early rush and keep holiday items ready before the rush starts for them during the actual holiday season. To add to this, there are a number of other occasions and holidays where consumers like to spend and some of these include the back to school/college occasion, Mother's Day, Valentine's Day, Easter, Father's Day, Super Bowl, Halloween and St. Patrick's Day. In order to garner more insights on the spending habits of American consumers, Market Research Hub (MRH) has included a new report in its vast repository titled 'Holiday Shopping (non-Winter) – U.S - September 2017'.