
As self-emissive, OLED display has been suitable even for extreme weather conditions as the OLED display technology and its manufacturing process have become mature and a myriad of applications have adopted it as a smart display. As such, pertinent players look to expand its product portfolio by launching new display driver ICs that complement higher resolution and display brightness for the rapidly growing digitization. Accordingly, Apple has transitioned from LCD panels to OLED panels to cater to the needs of customers. Sensing the opportunity, a few of the companies such as Novatek Microelectronics and AU Optronics anticipate spike in the sale of OLED. These excerpts draw resemblance from the report titled, "Display Driver IC Market—Global Industry Analysis, Size, Share, Growth, Trends, and Forecast, 2019-2027," which has been freshly added to Market Research Hub's (MRH) exhaustive repository. Robust sale of electronic devices such as mobile phones, PCs, TVs are anticipated to fuel the growth of display driver IC market that is underpinned by profound use of display driver ICs in the activation of pixels used in the electronic devices. Further, demand for integration of touch and display controller has risen with the rising prevalence of smartphones. Assessing the prevailing scenario, pertinent players are propelling their business through partnerships, mergers and acquisitions. Acquisition of Faraday Technology's surveillance technology by Novatek Technology helped the latter company to improve the value chain of Novatek's imaging SOC and IP cameras.