Posted on Tuesday, March 05, 2013 at 9:00 am CST
Press and media kits introduce a company to those who share information with the public. The press and media kit acts as a resume for the company, in most cases. As journalists, investors, clients and advertisers receive many kits of this type, companies can never be too careful when it comes to developing the kit. Presentation quality plays a large role in whether or not a kit gets noticed, according to Arthur Marx of Marx Myles, Inc (www.MarxMyles.com).
Source: Marx Myles Inc.
Posted on Thursday, February 28, 2013 at 1:34 pm CST
Capturing the attention of a consumer continues to be something companies struggle with. The Internet has greatly reduced the attention span of consumers as they have the ability to compare a number of items in a short period of time. Companies wishing to combat this need to make full use of promotional products, according to Arthur Marx of Marx Myles Inc.(www.MarxMyles.com).
Source: Marx Myles Inc.