Posted on Monday, January 11, 2016 at 8:46 am CST
Email marketing is a powerful tool, because it ensures individuals receive a direct communication informing them of the latest offers, products and services available, within their inbox. Unlike on social media where content can be missed or ignored, or on a dedicated website where it must be actively sought out, email creates a direct conversation with the prospect, and these conversations have proven very profitable for email marketers. With more people buying from mobile devices in 2015 marketers have been racing to engage with these customers and mobile optin allows them to use proven landing pages all created seamlessly within minutes.
Source: Mobile Optin