What do you get when you mix a noble cause, proven marketing techniques, and enthusiastic auctioneers with a little risk? “An outpouring of support from both donors and bidders. I was proud to play a part and simply overwhelmed with the passion that so many of the supporters exhibited that night,” said Sherry Truhlar of Red Apple Auctions, a member of the Certified Auctioneer Institute Benefit Auction Planning Committee 2010.