High growth of income levels and upliftment of standard of living are providing requisite boost to the Indian Sunflower oil market. Further, growing middle class population, which is a major consumer of refined oil, are rising significantly in the country exhibiting huge demand potential for future. Moreover, with growing health consciousness, its various advantages over other refined oils and changing consumer preferences, share of sunflower oil in total edible oil consumption in the country is anticipated to rise significantly. Considering the above factors, India sunflower oil market is projected to grow at a CAGR of around 9.5% during 2013-14 to 2016-17.