
The key factors which are anticipated to drive IVF market includes increasing maternal age, decrease in global fertility, increased social acceptance of IVF, public financing, increase in global GDP and improvement in the healthcare expenses. Some of the significant developments of this industry are technological enhancement and innovation of techniques, increase in the medical tourism and increase in same sex marriage. However, the challenges to be faced are legal regulations, technical competence and cultural limitations, expensive therapy, side effects, risks like multiple births, ovarian hyper stimulation syndrome (OHSS), and stress, mental and emotional preparation.