Sennheiser, a leading provider of premium audio solutions, has launched its new "Trade In & Trade Up" program, calling upon businesses to improve the quality of their communications by replacing inferior headsets with premium audio technology. Aimed at companies throughout North America, the program is designed to highlight the dramatic productivity gains that sophisticated audio solutions can produce in the typical collaborative workplace compared to lower-shelf, legacy headsets. Sennheiser has created an opportunity for businesses to refresh their existing audio technologies and replace them with the new SDW 5000 Series communications hub, with the objective of banishing sub-par audio experiences. The high-quality SDW 5015 and SDW 5016 headsets allow users to connect via desk phone, cell phone, PC, or other mobile devices through a unique base unit, accommodating high-quality communications from a variety of devices and environments.