Singapore Florist Launches Latest Product Line in Honor of Pending Floral Gift Season
With Valentine's Day fast approaching, florists across the world are gearing up for their busiest holiday of the year as well as the typical segue into a year long gift-giving frenzy. While Valentine's Day holds the bulk of holiday flower arrangement purchases at 36 percent, Mother's Day, Easter and Christmas all follow closely with birthdays, anniversaries and other significant occasions scattered throughout. In honor of the pending inauguration of this year's floral gifting season, Serene Poh of Singapore Florist has launched the company's latest product line.