Posted on Wednesday, July 16, 2014 at 1:16 pm CDT
Marketing is arguably one of the most important aspects of business promotion. In the old days, goodwill and reputation were significant in promoting a business organization. With the passage of time, competition has increased by leaps and bounds. These days, companies are devising creative strategies to stay ahead. Competitive advantage takes business to the different corners of the world through different mediums and facilitates fast growth. As a result, promoting a business on the internet has turned out to be a significant step towards progress. Press releases are significant in this context. Also referred as press statement, news release and media release by many, it is a message that aims to educate, announce and spread awareness about something newsworthy in the media circles.
Source: Skyranker PressCable