SumoCoupon Launches Site to Aid Online Savings for Consumers
According to a Valassis study, 80.6% of consumers reported using coupons regularly. Additionally, more than one-third of the survey respondents said they used more coupons in 2011 than the prior year, a 14.3 share point increase from pre-recession levels. This is even higher in 2013, according to Russell Matthews, CEO of SumoCoupon, an online coupon savings hub, who's site is seeing tremendous traffic from consumers looking to save in record numbers.