The Pier Adopts MIG's iBrochure to Exploit Web 2.0
Having exhaustively tested The Marketing Innovation Group’s (MIG) iPublisher platform over the past 12 months, The Pier has extended its contract with MIG to provide iBrochures into the future. The iBrochures are distributed to the Pier’s email database and through an animated link on their website home page.
M and M Direct renew their contract with MIG
The Marketing Innovation Group (MIG) is pleased to announce, following a detailed review of M and M Direct’s digital marketing activity, they have entered in to a new two year agreement extending the range of services provided by MIG.
Rileys – The UK’s Largest American Pool & Snooker Club Operator Pots Gold With Interactive Media Integration
Rileys have benefited from a multi-media campaign using SMS text, email and traditional direct mail to re-activate membership subscription. The campaign was tested in early 2006 and has now become the standard way to advise members their membership is due to lapse, replacing the direct mail system used previously.
Woolworths’ Big Red Book Goes Digital with MIG
Woolworths is looking to capitalise on its two recent success stories – online sales and the launch of the Big Red Book. The company has appointed the Marketing Innovation Group (MIG) to produce an interactive digital version of The Big Red Book, using MIG’s unique iBrochure solution, part of its Intelligent Marketing Toolkit®.
Asda iBrochure Is 3rd Most Viewed Web Link Ever and Wins Sales Gold Award
The Asda Christmas "Gift Guide" iBrochure produced by the Marketing Innovation Group (MIG) ranked as a firm favourite amongst customers this Christmas and notched up two notable accolades.