Modern search engines are in a constant battle to provide people with the most accurate results to their searches. Their algorithms are constantly evolving in an arms race to stay ahead of companies using SEO to climb higher in the rankings and obfuscate results. As a result, more people than ever are finding it frustrating to find the information they need through search engines. Trantr has recently been launched as an answer to this problem. Inspired by the classic yellow pages, it offers and easy to use database of company names, addresses and contact details arranged by industry.