
What are Chatbots?
A chatbot can be defined as artificial intelligence or a computer program which in general is able to perform an automated task. With the increasing adoption of process automation in various industries, the scope of this market is increasing drastically. Industries in which chatbots are beginning to be employed are in BFSI, healthcare, IT and telecommunication, retail, utilities, government, others.
In the report, the market outlook section mainly encompasses fundamental dynamics of the market which include drivers, restraints, opportunities and challenges faced by the industry. Drivers and Restraints are intrinsic factors whereas opportunities and challenges are extrinsic factors of the market.
There are several factors that are advantageous to the Chatbot market such as growing use of chatbots in digital marketing applications as well as the increasing scope of process automation. These factors are driving the growth of the market. Factors such the lack of awareness concerning chatbots are restraining the overall Chatbot market growth.