Some of the top brands in jewellery in the retail market can mark up their products around 200 to 300%. Not only that, they sell 9kt, 14kt and 18kt gold. As a result you are paying more of your money, for less gold. At Sona Sansaar we strive to do things fairly for everyone. Not only do we offer high quality craftsmanship on our products. We offer 22kt pure gold jewellery that is x-ray tested on site at fair pricing. Pay less for more luxurious pure gold in your jewellery collection.