About The Midmarket Institute The Midmarket Institute is the first organization and portal focused exclusively on the midmarket. The objective of the Institute is to foster greater understanding, collaboration and commerce among and between midmarket companies and those that support them. The Institute is building the largest resource center for midmarket companies, their suppliers, capital providers and advisors to learn, buy, sell and partner – all centered on the important, common and recurring business challenges of midsize companies. Through its online presence at www.midmarket.org, in-person events, publishing, sponsored research and advocacy, the Institute is committed to helping midmarket companies succeed in these challenging economic times.