UTHHAN is the first mobile and web-based platform to succor and support artisans ineloquently about latest designs of handicraft products and in selling their products without the involvement of the middlemen and hence getting the direct profit. ALmost 30000+ families are registered under the initiative. uthhan.org UTHHAN has helped in empowering the living standards of poor artisan families across India since the profit goes directly to the artisan families. We at UTHHAN have helped artisans to a) Open up their bank accounts b) Getting online orders from customers c) Training and technological awareness programmes d) Skill based programmes Majority of artisan children were unable to avail education due to substandard economic conditions. Since the emergence of UTTHAN platform, many artisan villages and communities are upgraded. Please visit our website uthhan.org for more info about our campaigns standards. Born in April 2012, Uthhan is a joint initiative between different artisan community organizations and GERG (Golden Era Royal Group) for the upliftment of financially weaker segment of skilled artisans across India. It has been observed that value of an artisan product depends on the way of presentation apart from quality, which is an alien territory for a skilled worker. As an effort to overcome this obstacle the products from the skilled workers will be displayed in various retail outlets exclusively allotted under the banner of the project with the help of government bodies. Global exposure and coverage of the finished products will increase the value and reach. Government aided programmes and effective marketing strategies will be implemented for the success of the project through eminent personalities in the community. Uthhan will be the first initiative in India where the profit from sales goes directly to the respective skilled workers. Project eliminates the role of middlemen and other illegal financial exploitation which kept a monster sum of skilled workers in India in dark and never ending financial agony. This effort will unify all type of skilled workers across India which will lead a new ray of hope for the community to fight for their rightful cause with out fear.