Because You Never Start a Day Without a Cup of CoffeeBecause You Never Start a Day Without a Cup of Coffee They say that a cup of freshly brewed coffee is one of the most important liquids in the world. We guess you'd wholeheartedly agree with that. You love brewing your own coffee, love the excitement of waiting as it percolates, and love its aroma wafting all over the kitchen or the office pantry. You want to sit back and relax for a little bit as you savour its taste and aroma before you begin working on today's tasks and let your hectic schedule take over.