Certain specialty ingredients are used in making premium cosmetics. These cosmetics contain organic ingredients such as essential oils, plant extracts, microalgae, and pearl extracts that are expensive, which subsequently increases the cost of premium cosmetics. Increasing awareness regarding aesthetic appeal is a major factor propelling growth of the premium cosmetics market. Moreover, growing trend of premium cosmetics use among male population is also contributing to growth of the market. For instance, according to Coherent Market Insights' analysis, the men's grooming products sector is expected to witness significant growth, exhibiting a CAGR of 8.91% during 2018-2025.