Most Banks and Wealth Managers Ignore Facebook, Twitter & Co.
The social media presence of Deutsche Bank, Crédit Agricole and BNP Paribas come out as winners in a ranking of the social media activities of the world's top 30 Wealth Managers. In the survey conducted by the Swiss consulting company, MyPrivateBanking Research, Deutsche Bank ranks first, with a total score of 38 out of possible 50 points. In particular, Deutsche Bank scores well with its Facebook, LinkedIn and Twitter activities. Crédit Agricole and BNP Paribas score lower overall in these networks, but have strengths in their Youtube and mobile application offerings.