Doctors and nutritionists nationwide agree, lowering caloric intake is the key to successful weight loss. Yet, dieters armed with this knowledge are still gaining weight at a steady pace. In fact, the number of obese Americans now outnumbers the amount who are simply overweight. Diet Doc realizes that the problem is not lack of knowledge, as most people are all too aware that in order to lose weight fast, calories need to be reduced. Instead, Diet Doc understands that the true hindrance to weight loss is people's lack of will power when faced with hunger, after all, food is an innate motivator for all animals and humans are no different. To help dieters control hunger longer, and lose more weight overall, Diet Doc has released new Appetite Zap, a powerful appetite suppressant that allows users to finally overcome the potent lure that food has over all people and lose weight fast.