
Cognitive analytics is a data forward approach, in which intelligent technologies are used to collect, extract, manage, and control data as well as data sources. It enables enterprises and businesses to leverage data collected from various data sources and analyze the information for decision making and business intelligence. Cognitive analytics is often used for human-like intelligence tasks such as text-to-speech recognition and speech-to-text or object recognition. It uses multiple intelligent technologies such as artificial intelligence, machine learning, deep learning, semantic computing, and image recognition among others in order to analyze data and generate insights or business intelligence. Additionally, cognitive analytics helps enterprises process large volumes of information and make decisions in real-time. Cognitive analytics solutions allows enterprises to identify critical patterns, develop high- quality predictions, and enhance business performance. Furthermore, several companies are offering cognitive analytics solutions to develop data management strategies from structured and unstructured data. These solutions include information management, data warehousing, and big data services for valuable insights.