Britney Spears is showing a different side of herself lately. Fresh, relatable lyrics from her new album Britney Jean, and significant reduction in public displays of crazy have even gotten the attention of Planet Hollywood who has booked her for a 100 show residency. It’s been a long road for Britney since her Mickey Mouse Club days. Through broken marriages, drug use, meltdowns, court battles, and a negative public image she is once again on top. Like many businesses, she had to work to stay relevant by focusing on her core strengths and rebranding herself.