
Research has revealed "THERE IT IS!" is unique in the industry of personal items location (e.g. keys, phones, tablets, purses, etc.) because it does not use GPS technology to work. We live in a world where there are so many items of personal importance that require us to determine their location at any given moment– such as under furniture, in our desk drawer, in our book bag, between our car seats, etc. The search distracts all of us from more important things that need our attention in our day to day lives. When a set of keys can't be located or a smartphone can't be located, life comes to a halt. THERE IT IS! is a simple solution to a serious problem.